As expected, the press conference held at Camp Randall Stadium this morning was to announce the title sponsor of the Camp Randall Hockey Classic, Culver's. The event is now known as the Culver's Camp Randall Hockey Classic.
While it is not a national sponsor, it is a pretty modest backer for the event.
During the press conference, Director of Athletics Barry Alvarez said "We believe this will be a statewide event." This is significantly different than the world record rhetoric we heard back when the Classic was announced in the winter.
In any case, when discussing the event with your friends, make sure you call it the "Culver's Camp Randall Hockey Classic", or else.