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Projected attendance at outdoor hockey game means embarrassment

When the University of Wisconsin announced that it would be scheduling the Camp Randall Hockey Classic for February, 2010, it did so with the goal of breaking the world attendance record for an outdoor hockey game, currently at 74,544.

"I imagine playing outside at Camp Randall will be the same type of thing. It will be something they remember the rest of their lives and the fact that we can do it on our campus, and have an opportunity to set a record, that would be very, very cool. I think with the announcement there will be great excitement. I know our guys will be excited," Badger men's hockey coach Mike Eaves said in the Journal Sentinel story.

When University of Wisconsin Director of Athletics Barry Alvarez announced on WTSO in late May that the projected attendance for the classic was 40,000, it appeared that the world record goal would fall very short.

Star-divide

As I wrote about in January when rumors circulated about the then-unannounced event, I thought the school had no chance of getting the record. Now that it looks like they'll be roughly 35,000 shy of the record, the event just seems like a waste of time.

When Michigan State set the outdoor record in the Cold War in 2001 at Spartan Stadium in a game against Michigan, the idea of outdoor hockey was unique and relatively untested.

Since then, there have been four more US outdoor hockey games, one of which involved Wisconsin at Lambeau Field, which drew 40,000 at a venue far more historic and storied than Camp Randall. As one of those 40,000, the feeling I got from talking to other people who were there was that it was the kind of thing you do once in your life and that's about it.

With outdoor games becoming more common for Wisconsin than NCAA Tournament appearances, how could the school have expected a record turnout?

In placing the rink at midfield for the game, the stadium is opened up for its maximum capacity. A crowd of around 40,000, is expected, roughly half of the Camp's capacity. I joked about the crowd at this event looking like the one that stuck around for the end of the Cal Poly fiasco...now it's looking entirely realistic. This isn't like the Lambeau game, with one end of the stadium closed off. The entire stadium will be open, but only one of every two seats will have people dressed as fans, with the other half containing people dressed as empty seats. I'm sure if they knew only 40,000 would turn out for the game, the rink would have been placed toward one end of the stadium.

The result will be embarrassing. By going after a record like this, in a stadium that isn't famous enough, with an idea that isn't exciting or unique enough, and with two teams and their fans that have been there, done that, Wisconsin put itself in a situation in which they really didn't have much of a shot.

I don't know who in the athletic department truly believed they had a chance to draw the roughly 93% capacity required to break the record. With Eaves' quote when the team announced the outdoor game, it is clear he was informed that the department thought it had a shot at the record.

Sorry coach, but 80,000 people do not want to sit in the cold in February for three hours to watch your team, which has been just four games over .500 in the three years since its national championship in 2006.

Interestingly enough, the attendance compared to capacity for the outdoor game will be almost identical to the hockey team's success rate over the last three seasons. 50%.

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Part of the reason the MSU-Michigan outdoor game worked was that it’s a huge rivalry game. The hockey rivalry is actually more intense than football or basketball (mostly because it’s not as one-sided as either of those). Wisconsin-Minnesota would probably draw a huge crowd no matter what the teams’ records are. Wisconsin-Michigan? Not so much.

by SpartanDan on Jun 26, 2009 12:07 PM CDT reply actions   0 recs

Agreed

I was disapointed when I heard Wisconsin was playing this game against Mich State. Yes its 2 big ten teams and all, but It’s not a big rivalry game and I think Minnesota or North Dakota would have been better choices (I’m a SCSU fan by the way so not exactly in love with any of these teams ;) ).

Put a tarp on that circus! - showtime @ BSD

by bconway6 on Jun 26, 2009 12:52 PM CDT up reply actions   0 recs

It's Michigan, not Michigan State

Sure, it’s not Minnesota, but I would think that if there was any next-best draw based on name and reputation, it would be Michigan. At least they made the NCAAs last year.

I agree that this is poorly timed — the hockey team simply isn’t good enough to be the mammoth draw the UW wanted — but it still should be an exciting event nonetheless. I’ve bought my tickets and look forward to attending.

"And heeeere cooome the pretzels!"

by NightPutting on Jun 27, 2009 10:48 PM CDT up reply actions   0 recs

You're right

it is Michigan, I guess SpartanDan lulled me into a false sense of security of the game involving MSU ;-).

Michigan does have the big name. Is Michigan viewed as a big game for Wisconsin fans? I don’t know how Badger fans feel about Michigan. I’m sure another consideration in scheduling the wolverines that they would be able to get a bunch of Michigan fans to travel to Madison for the game.

It would be cool to go check out. Someday I’ll get to one of these outdoor games.

Put a tarp on that circus! - showtime @ BSD

by bconway6 on Jun 29, 2009 1:51 PM CDT up reply actions   0 recs

Michigan is more of a football rivalry

UW played one game against Michigan and one against Michigan State during the College Hockey Showcase this last Thanksgiving. As a Badger fan it’s nice to play a football rival, but when it comes down to it this will be a non-conference game without a lot of rivalry behind it, same as the Frozen Tundra game against OSU. I’ll still be there, and I’m certainly looking forward to it, but it isn’t like Camp Randall will be half full of Michigan hockey fans like it would have been had they scheduled Minnesota or even North Dakota.

by wallrock on Jun 30, 2009 2:39 PM CDT up reply actions   0 recs

Couldn't agree more

I’ll be there too, but it would have been much better if it were against Minnesota.

By the way, there is a press conference scheduled tomorrow at Camp Randall. I think they are going to announce the “major sponsor” and maybe even the TV contract for the game.

Our hockey guy should be there and we’ll get any news on the site ASAP.

Bucky's 5th Quarter. SB Nation's Wisconsin Badgers community.

by Adam Hoge on Jul 1, 2009 12:27 AM CDT up reply actions   0 recs

I'm still kind of surprised that it won't sellout

I thought this kind of game would bring out the football fans who will get an extra day to tailgate, party on Regent St. and enjoy a “Game Day” for half the price of a football game.

Maybe as the game gets closer we will have to start a movement on this site to get people to buy tickets. They are actually VERY cheap.

Bucky's 5th Quarter. SB Nation's Wisconsin Badgers community.

by Adam Hoge on Jun 28, 2009 10:59 AM CDT reply actions   0 recs

If it ends up turning out anything like our outdoor game in 2001

. . . it’ll be worth it. It was freezing cold and undoubtedly one of the most fun events I’ve ever been too. Great tailgating, full marching bands, packed stadium, good game. Hope you guys get the same.

"Do not cheat your team or your teammates. Know your plays. Block. Protect. Add to what we are trying to do."
The Only Colors

by LVS on Jun 28, 2009 8:39 PM CDT up reply actions   0 recs

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